CI Chatter

Let your website generate the business for you

I’m sure many small business owners ask themselves this question. What can a website do that an ad in the yellow pages can’t? Well, it may be hard to realize but the internet is now one of the largest form of advertising. Continue Reading

Is the cost of retailing online really that expensive?

Short answer is no. It is often questioned though… If you’re looking to retail online, don’t go in thinking you can do it for $500, because you can’t. The fact is you need to spend big, just not quite as big as a retail store.
Continue Reading

Marketing – You and your staff are your company

Marketing is about much more than a catchy slogan, good logo, and smart marketing ideas. Although all that helps and is a good way to sell products and services, you first need to address the face of your company. Who are the faces of your company? It may seem like a stupid question, but if you can’t answer it, chances are your other marketing won’t be as effective as it could be.

Yes, I know I’m not making much sense at the moment, but it will all start to make sense if you bare with me.
Continue Reading